Following is a brief review of some of the applications we have used to successfully address our client’s research objectives.


Select an application below for a project summary.

 




Advertising Campaign Evaluation
Credit Card Company
Full-service Restaurants

Advertising Copy Testing
Full-service Restaurants
Retail

Advertising Media Weight Testing
Full-service Restaurants
Retail

Architecture and Design
Full-service Restaurants
Retail

Awareness & Usage Tracking
Retail
Credit Card Company

Brand Positioning Audit
Wholesale
Full-service Restaurants

Brand/Awareness Tracking
Retail
Professional Associations

Competitive Tracking
Airlines

Concept Test
Consumer Packaged Goods

Corporate Image Assessment
Retail Bank
Full-service Restaurants

Customer Satisfaction
Non-Profit
Municipal Transportation
Education

Employee Studies
Retail
Full-Service Restaurant

Image/Attitude Studies
Retail
Full-service Restaurants

Industry Analysis
Government Agency
Publishing

Logo Evaluation
Full-Service Restaurant

Market Segmentation
Municipal Transportation
Full-service Restaurants

Medical Practice
Professional Associations
Credit Card Company

Meeting Facilitation
Trade Association

Menu Design
Full-service Restaurants

Merchandising
Retail
Retail Bank

Name Test
Consumer Packaged Goods
Full-service Restaurants

New Product Introduction
Consumer Packaged Goods
High-tech

Pricing/Margin Analysis
Full-service Restaurants
Retail

Product Development
Airline
Insurance

Project Management
Financial Services

Research Design
Survey Research Company

Research Manuals
Retail Bank
Trade Association

Retail Promotion Evaluation
Full-service Restaurants
Retail

Second Opinion Research
Media
Credit Card Company

Secondary Research Synthesis
Credit Card Company

Sensitive Issues
Retail

Simulated Test Market (in-store)
Consumer Packaged Goods

Simulated Test Market (laboratory)
Consumer Packaged Goods

Taste Testing
Consumer Packaged Goods
Specialty Restaurants

Test Market
Financial Services Company
Specialty Restaurants